Dirty is refreshingly green and minty. Mark came up with the concept of Dirty when he first encountered the term “Italian shower.” It’s a phenomenon very common in men of all ages who leap out of the bed in the morning, spray under that t-shirt that’s been worn all night long, and then carry on with life. He’s got no time to spare. But he’ll always clean his teeth before he makes love….

Does this mean that peppermint is a new aphrodisiac? Perhaps so, as all scents become cherished aphrodisiacs once they recall their own sensual memories. What memory could be more potent than a light breath of peppermint as the prelude to a first kiss?

There’s a big hit of spearmint in Dirty that’s fresh and invigorating to keep these chaps sexy as they’re more than likely to be on the go all day. Our Dirty man is probably quite physical and sporty. He’ll scrub up at night, especially to go out and then he’ll love his grooming products.

Dirty is a scent that boys will like for the fresh sexy smell and that girls will love them to wear, or might like to borrow.

So what’s in it? This is a fragrance choc-full of really uplifting notes, a real wake-up call. Fresh herbs like thyme and tarragon, which also has a sharp whiff of aniseed about it. Oak moss and sandalwood, which are woody yet also very clean and just a little sophisticated.

Dirty makes an Italian shower seem pretty good after all…

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